Meet the Founder

I help businesses grow, measurably, strategically and sustainably.

As a marketing leader with over 20 years of experience across tech, finance, and data-driven industries, I’ve guided teams and designed campaigns that directly fueled revenue growth, boosted product adoption, and positioned brands as leaders in their space.

Before launching Polished in 5, I built and ran high-performing marketing functions inside complex organizations like Freddie Mac and E*TRADE. I’ve driven 5x ROI on marketing investments, grown product usage up to 30%, launched content campaigns that delivered 130,000+ monthly page views, and created sales tools that directly impacted conversion rates.

What sets me apart is an execution mindset paired with strategy, cross-functional collaboration, and a relentless focus on what moves the needle. I’ve operated inside companies where marketing had to prove its value, and I bring that same mindset to every client engagement.

Whether you need to build a scalable marketing engine, reposition your brand, lead a product launch, or turn ideas into action, I bring the structure, clarity, and leadership to make it happen.

Kristy George

The “in 5” Promise

Clarity and confidence in 5 key areas:

  1. Positioning – What you stand for

  2. Planning – Where you're going

  3. Process – How marketing gets done

  4. Performance – What success looks like

  5. Presence – How you're seen in market

“Strategy isn’t theory. It’s the foundation for growth, reputation, and results.”

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Contact us

Ready to bring focus to your marketing?
Let’s start with a 30-minute discovery call to see if we’re a fit.